Effective Date: 10/14/2025
Last Updated: 10/14/2025

1. Introduction

Smile Sky Family Dental & Emergency Care (“we,” “our,” or “us”) is committed to protecting your privacy, your medical data, and all personal information entrusted to us. This Privacy Policy explains how we collect, use, store, and safeguard your information in accordance with all applicable laws, including the Health Insurance Portability and Accountability Act (HIPAA), federal and state privacy regulations, and SMS carrier compliance standards.

By using our website, completing any forms, or providing your information, you acknowledge and agree to this Privacy Policy and our Terms of Service.

2. Information We Collect

We may collect and securely store the following information:

  • Contact Information: Name, address, phone number, and email address.
  • Insurance Information: Provider name, subscriber ID, group number, policy details, and verification data.
  • Health Information: Medical or dental history, treatment notes, x-rays, and diagnostic data.
  • Payment Information: Card numbers, billing addresses, and transaction authorizations.
  • Digital Information: IP address, cookies, and browser activity.
  • SMS Data: Mobile numbers, message content, timestamps, and consent records.

3. Insurance Policy and Verification Requirements

To ensure timely processing and verification, all patients using insurance benefits must submit complete and accurate insurance information at least 72 hours prior to any scheduled appointment.

Failure to provide insurance details within that timeframe may result in appointment rescheduling, denial of coverage, or full out-of-pocket responsibility.

Smile Sky Family Dental & Emergency Care is not responsible for:

  • Insurance claim denials, delays, or coverage disputes.
  • Errors or omissions in patient-provided information.
  • Discrepancies between estimated and processed benefits.
  • Non-payment or policy changes by the insurer after treatment.

All balances not covered by insurance remain the patient’s financial responsibility.

4. How We Use Your Information

Your data is used solely to:

  • Deliver quality dental care and related services.
  • Verify insurance and process billing claims.
  • Send HIPAA-compliant appointment reminders and patient updates.
  • Maintain accurate patient records and comply with legal requirements.
  • Improve our communications and internal operations.

We never sell, rent, or disclose patient or SMS data to any unauthorized party.

5. SMS/Text Messaging Communications

By providing a mobile number, you consent to receive text messages from us related to appointments, care coordination, or patient communications.

Disclosures:

  • Messaging frequency may vary.
  • Message and data rates may apply.
  • Reply “STOP” to opt out or “HELP” for assistance.
  • SMS consent and numbers are not shared or sold with third parties or affiliates.

6. Data Security and HIPAA Compliance

We employ advanced safeguards including:

  • HIPAA-compliant encrypted systems (Denticon and internal platforms).
  • Limited access for authorized staff only.
  • Encrypted data transmission and secure server backups.
  • Ongoing security audits and employee privacy training.

While no digital platform is 100% risk-free, we continually enhance our cybersecurity to exceed regulatory standards.

7. Data Retention and Disposal

We retain records only as required by law or as necessary for operational, medical, and compliance purposes. Once no longer needed, data is securely deleted or destroyed in accordance with federal retention guidelines.

8. Disclosure of Information

Information may only be disclosed:

  • When required by law or regulatory authorities.
  • To authorized providers or insurance entities for treatment and billing.
  • To protect patient safety or practice integrity.

We never disclose or sell data to outside marketing or commercial entities.

9. Patient Rights and Responsibilities

Patients have the right to:

  • Request copies of their medical or billing records.
  • Request corrections to inaccurate information.
  • Withdraw consent for non-essential communications.
  • File privacy complaints under HIPAA if needed.

Patients are responsible for providing accurate and current personal, contact, and insurance details to avoid claim or communication issues.

10. Legal Disclaimers and Limitations of Liability

Smile Sky Family Dental & Emergency Care is not liable for:

  • Delays, errors, or losses resulting from incorrect patient information.
  • Denied or partially covered insurance claims.
  • Unauthorized access caused by patient negligence (e.g., shared devices or unsecured email).
  • Temporary service interruptions, website errors, or technical limitations beyond our control.

Use of our website or electronic communications constitutes acknowledgment and acceptance of these terms.

Potential Fees for SMS Messaging:

Standard message and data rates may apply depending on your carrier’s pricing plan. Fees may vary for domestic or international messages.

Opt-In Method:

You may opt in to receive SMS messages from Smile Sky Family Dental in the following ways:
By submitting an online form

Opt-Out Method:

You can opt out of receiving SMS messages at any time. To do so, simply reply “STOP” to any SMS message you receive. Alternatively, you can contact us directly to request removal from our messaging list.

Help:

If you are experiencing any issues, you can reply with the keyword HELP. Or, you can get help directly from us at https://smileskydental.com

Additional Options:

If you do not wish to receive SMS messages, you can choose not to check the SMS consent box on our forms.

Standard Messaging Disclosures:

Message frequency may vary based on customer interaction.
Message and data rates may apply.

Contact Us

📍 1905 Beaver Ruin Road, Suite 175, Norcross, GA 30071
📞 [678-722-5212]
📧 [mydentist@smileskydental.com]
🌐 https://www.smileskydental.com